Sports

Sponsor stopped promotional campaign with Mesut Özil

Even before the World Cup, a sponsor of the then DFB star Özil has buried an already crazy advertising campaign. Another advertising partner jumped off at short notice.

Telecommunications group Vodafone has stopped an already produced promotional video and photos with the controversial football star Mesut Özil before the World Cup. This was confirmed by a Vodafone spokesman.

The “Frankfurter Allgemeine Sonntagszeitung” reported in advance, the British mobile operator had produced a promotional clip with the footballer and his dog Balboa. After the pictures of the former national player with the Turkish President Erdogan Vodafone but has pulped these.

Adidas keeps to Özil

“With the campaign we could not have penetrated the massive discussion on the net with our message,” said a spokesman to the newspaper.

Also Daimler had canceled according to Özil representation common activities at short notice, but the joint contract continues. Adidas, on the other hand, sticks to its brand ambassador, Özil.

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